Starting a business can be difficult
- Where do you learn ‘business’?
- Who do you go to, to get good advice?
Most people who start up in business know very little about how to ‘run a business’, they know the technical stuff of how to do what they are good at or how to make or sell something, but this is not enough.
Most small businesses fail. Very few make it past the fifth year and even fewer survive ten years.
Most SME owners learn business by the mistakes they make, and it is often a painful experience.
According to Michael Gerber – The purpose of a business should be to achieve the owner’s personal goals and systematisation is the key to this.
The very profitable businesses take regular professional advice and have learnt about the four key areas of running a business.
Over the next 4 weeks we will be looking at each area individually.