In a client meeting last week we started discussing marketing and the way that it was changing in their industry. This is a point relevant to most industries and what is also true is that in most small businesses these are new skills that need to be learned and for most people they see it as something that it is hard to find the time for.
This led to us to discussing balance as a business owner and what you fit into your day. As the conversation progressed though the focus became about how the new things and the variety of the day can be positives and how they can give you enjoyment back. For this client it was particularly important as the previous year they were on the cusp of selling the business as they didn’t enjoy it anymore.
I suppose the summary is yes new things can be hard and time consuming but on the opposite side can also give us a sense of accomplishment and renewed enjoyment. I read a quote once ‘life begins at the end of your comfort zone’ and I think it’s one worth sharing.